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Reviews our check found reportable, with the text and the click path for each platform. You report them yourself in your own account; we then keep checking whether they disappear.

Not reportableGoogleBen A.26 Sept 2026Open review

“Queue out the door on Saturday, waited 25 minutes for two croissants.”

Our check

Not reportable: the review describes a specific visit with a long wait. Reply calmly and say what you are doing about the queues.

Genuine opinion or no clear rule broken. Reply publicly instead.

Ready to reportGoogleJ. K.20 Sept 2026Open review

“Haven’t been, but my friend said it’s overpriced. One star.”

Our check · Potential policy violation identified · No customer experience recognisable

The author has not visited and only repeats what a friend said. A review must be based on the author’s own experience.

Review the explanation before reporting. This is an automated assessment, not a prediction that the platform will remove the review.

How to report this review: 4 steps with copy-ready text

How to report this review on Google

Google removes reviews that break its content policy, not reviews you simply disagree with. Our check found: No customer experience recognisable.

Step 1: Open the reporting tool

  • Go to Google’s Reviews Management Tool and sign in with the Google account that manages your Business Profile.
  • Choose your business, then open Remove a review (or “Report a review”) and find this review. You can also open the review on Google Maps, click the three dots next to it and choose Report review.

Step 2: Choose the reason

  • Pick the reason that matches: “Off topic”, “Spam”, “Conflict of interest”, “Profanity”, “Bullying or harassment”, “Discrimination or hate speech”, “Personal information” or “Not helpful”.
  • Google lists what is not allowed in its policy for reviews.

Step 3: Paste the prepared text

  • If a text box appears, click Copy text below and paste it in:

Ready to paste

I am asking Google to review this review of Sample Bakery (London). The author writes: “Haven’t been, but my friend said it’s overpriced.” The review is therefore based on hearsay, not on the author’s own experience with our business, which Google’s policy for reviews requires. We welcome honest feedback from real customers, including criticism. Please check this review against your policy and remove it if it does not meet it.

Step 4: Send and come back

  • Submit the report. Google confirms by email and usually decides within a few days. In the Reviews Management Tool you can check the status.
  • Come back here and click I reported this. We keep checking whether the review is still visible.
  • Meanwhile, reply publicly, calm and short. Never name the reviewer or threaten legal action. More help: Report inappropriate reviews.

Platform procedures in the UK

  • Platforms decide on reports under their own policies. Under the Online Safety Act, platforms that host user content, including the large review platforms, must provide a complaints procedure for users. If your report is declined, use the complaints or appeal procedure the platform publishes.
  • Genuine negative experiences and honest opinions are protected and cannot be removed.

VOQX provides general information about platform reporting and appeal procedures. It does not assess your individual legal rights or provide legal representation. If a report is declined, consult the platform’s published appeal procedure; additional legal remedies depend on the facts and applicable law.

Not reportableTrustpilotP. Walsh11 Sept 2026Open review

“Paid for a gift box and never received it, no answer to my emails for two weeks.”

Our check

Not reportable: the review describes a specific order and a delivery problem. Reply, apologise and offer a solution.

Genuine opinion or no clear rule broken. Reply publicly instead.

Check yourselfTrustpilotEx-staff28 Aug 2026Open review

“Former employee here. Management is terrible, don’t buy here.”

Our check · Borderline case – review carefully · Conflict of interest (competitor, employee, paid)

The author says they are a former employee and writes about management, not about a purchase. A conflict of interest is possible but not certain – decide yourself.

Possibly reportable. Read the reasoning and decide yourself.

Review the explanation before reporting. This is an automated assessment, not a prediction that the platform will remove the review.

How to report this review: 4 steps with copy-ready text

How to report this review on Trustpilot

Trustpilot only removes reviews that break its guidelines; genuine negative experiences stay. Our check found: Conflict of interest (competitor, employee, paid).

Step 1: Open the review in Trustpilot Business

Step 2: Flag it

  • Click Report (the small flag icon on the review).
  • Choose the reason: “Not based on a genuine experience”, “Harmful or illegal”, “Contains personal information”, “Advertising or promotional”, “Not about this business” or “Other”. The rules are in Trustpilot’s guidelines for reviewers.

Step 3: Paste the prepared text

  • In the explanation field, click Copy text below and paste it in:

Ready to paste

I am asking Trustpilot to review this review of Sample Bakery. The author describes themselves as a former employee and writes about internal management, not about buying from us. This suggests a conflict of interest. Please check this review against your guidelines and remove it if it does not meet them.

Step 4: Send and come back

  • Submit. Trustpilot’s Content Integrity team reviews it; the reviewer may be asked to prove the experience. Both sides hear back by email, usually within a week.
  • Come back here and click I reported this. We keep checking whether the review is still visible.
  • Meanwhile, reply publicly and factually; you can ask for an order or case number to check the experience.

Platform procedures in the UK

  • Platforms decide on reports under their own policies. Under the Online Safety Act, platforms that host user content, including the large review platforms, must provide a complaints procedure for users. If your report is declined, use the complaints or appeal procedure the platform publishes.
  • Genuine negative experiences and honest opinions are protected and cannot be removed.

VOQX provides general information about platform reporting and appeal procedures. It does not assess your individual legal rights or provide legal representation. If a report is declined, consult the platform’s published appeal procedure; additional legal remedies depend on the facts and applicable law.

Not reportableTripadvisorCityHopper22 Aug 2026Open review

“Lovely pastries but quite pricey for tourists.”

Our check

Not reportable: an opinion about prices is allowed. Reply politely and explain what customers get for the price.

Genuine opinion or no clear rule broken. Reply publicly instead.

Not reportableGoogleOlivia N.4 Aug 2026Open review

“Tasty food, but the tables were sticky and nobody cleared them.”

Our check

Not reportable: the review describes a real visit and criticises cleanliness. Reply and say what you are changing.

Genuine opinion or no clear rule broken. Reply publicly instead.

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